Creating growth by digital transformation of brands and businesses





Eidra (previously ARC) is a combination of digital-first consultancies, Above, Animal, Ariel, Conversionista, Cupole, Curamando, Keybroker, Kurppa Hosk, Nameless.today, and Umain. Together the agencies drive digital transformation, performance marketing and creative work to help clients grow, all under one roof. With offices in Stockholm, Gothenburg and Oslo, Eidra is right there when you need to increase your digital competitiveness. Eidra is part of the Altor Digital initiative.


Why we believe in Eidra

  • The digital consultancy market is fundamentally attractive with more than 20 percent long-term growth
  • Clear winner in a fragmented market and an attractive platform investment
  • Proven track-record of high growth while maintaining fantastic customer and employee feedback, as well as a scalable operating model

About Eidra

2023 turnover (CY)

EUR 135M



Investment date

Dec 2019


Fund V

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